Sales
3 mins

How 30 seconds of personalisation transforms your cold emails

Hey there,

If your cold email doesn't have any personalisation you're doing it wrong. But what if we told you that personalizing your emails in just 30 seconds could change the game entirely?

That's the power of personalization, and it can transform your entire outreach game in just 30 seconds.

It's not rocket science. Personalization means adding a human touch, understanding your recipient's needs, and speaking directly to them. It's not about fancy words; it's about genuine interest and solutions.

Think about the last time you received an email that made you sit up and take notice. Chances are, it was tailored to your specific interests or needs. It didn't feel like a sales pitch; it felt like a conversation. And that's the key.

So, before you hit that send button, take a moment to ask yourself:

"Does this email speak to the person on the other end?"

If the answer is no, it might be time to invest those 30 seconds to add a personal touch that could make all the difference.

Here's an example, from a digital agency, showing how just a couple of minutes of googling can completely transform the quality of your email.

So you type Linda's name into google and find her twitter profile. You scroll through and notice she's really into photography, and even took great pictures of Thailand while she was on vacation. Perfect!

See the difference? It's not just about words; it's about making a genuine connection. So, go ahead, give your emails that personal touch and watch your outreach efforts soar.

Till next time,

- Hamza

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